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Beware of wasting time (and money) on Facebook

Every business today seems to think they need a Facebook page, not to mention Twitter and other social media. You’ll see “Like us on Facebook’ and ‘Follow us on Twitter’ prominently displayed on more and more websites. But has anyone actually stopped to ask why your website visitor should bother to “like” you on Facebook? [...]

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Google+ – could it be a serious challenger to Facebook?

I’ve just had an invitation to connect with someone on Google+. If you haven’t already heard, Google+ is Google’s newest entry into social networking. Many in the ‘geek’ world are talking this up as a serious challenger to Facebook, Twitter and skype combined. Others are dismissing it, saying why would anyone bother to switch from [...]

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