Archive | Google Adwords RSS feed for this section

How to use Google Adwords for market research

Before you even launch an Internet business, you can use Google Adwords to determine whether there is a market for what you are proposing to sell. For example, to test the market, you could offer a free report about your proposed topic from a one-page website. Then send traffic to that page using Google Adwords. [...]

Continue Reading Comments { 0 }

Google Adwords advertising gets proven results

According to a recent survey of Internet marketing professionals, 54% of marketers believe that pay per click ads (Google Adwords and other paid advertising) are effective. And personally, I agree. PPC ads are one of the types of advertisements that consumers go looking for online, if they are considering buying something. Think about what you [...]

Continue Reading Comments { 0 }

How I never lose money on Google Adwords

Google Adwords is notorious for sucking cash out of the wallets of unsuspecting business owners, faster than a high-powered vacuum cleaner. I have to admit, when I first started using Adwords to advertise my web design services about 4 years ago, my credit card took a real hammering. I actually gave up for a while, [...]

Continue Reading Comments { 0 }