This post is for Adwords geeks (mainly). It’s somewhat technical but very exciting if you love the challenge of getting optimum results from Google Adwords.
Having discovered the 80/20 rule (i.e. that 80% of your results come from 20% of your efforts – as a universal principle in any aspect of life) I’m now fascinated by how to apply it specifically to Adwords. Keep reading »
If you’re like most readers of this blog, you’re a business owner – an entrepreneur. And chances are, even if you’re not “religious” or a church-goer, you believe at least in some higher power… the Universe… whatever, and that life has a definite purpose and meaning. Keep reading »
I’ve recently finished reading a book by Perry Marshall “80/20 Sales & Marketing – the Definitive guide to Working Less and Making More”.
It’s based on the 80/20 rule – that 80% of our business results come from 20% of our efforts. Keep reading »
I was in my 40s before I finally took the plunge and started my own business. In fact, that’s not completely true. I started a business in my 20s and again in my 30s, but the going got tough after a few months and I went back to the ‘safe” world of paid employment. Keep reading »
When I look back at the websites I built when I started out 10+ years ago, they look awfully “old-fashioned”. Just like when I look at photos of myself in the 1980s – the hairstyle, clothes etc look dated.
Website design has followed very definite fashions during the past decade. Keep reading »