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How to use Google Adwords for market research

October 23, 2012 by Chris Mole
October 23, 2025

Before you even launch an Internet business, you can use Google Adwords to determine whether there is a market for what you are proposing to sell.

For example, to test the market, you could offer a free report about your proposed topic from a one-page website. Keep reading »

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Google Adwords advertising gets proven results

October 22, 2012 by Chris Mole
October 23, 2025

According to a recent survey of Internet marketing professionals, 54% of marketers believe that pay per click ads (Google Adwords and other paid advertising) are effective. And personally, I agree. PPC ads are one of the types of advertisements that consumers go looking for online, if they are considering buying something. Keep reading »

Categories Google Ads, Internet Marketing Leave a comment

How I never lose money on Google Adwords

October 14, 2016October 14, 2012 by Chris Mole
October 23, 2025

Here’s a simple way I’ve discovered to help maximise your chances of success with AdWords, with minimum effort – using the 80/20 principle.

Google AdWords is getting more and more complicated. It’s like an aircraft cockpit. So many options. It can put your head in a spin. Keep reading »

Categories Google Ads, Internet Marketing 1 Comment
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