Search Engine Optimization Made Easy - By Brad Callen
Chris Mole is an internet marketing consultant and copywriter, based in Christchurch.
Find out how Chris can help you grow your online business by calling 03 377 3637.
If you’re looking for the real facts about how to get your site onto page one of Google, I recommend this excellent e-book. It’s 90 pages long … and free! Parts of the book are a quiet sales pitch for the software the author sells. But whether or not you want the software, you can still get an excellent education in the basics of SEO from this e-book.
'Scientific Advertising' - by Claude Hopkins
Ken Evoy's 'Make Your Site Sell' was first published in 1999 and revised in 2002. That's a long time ago in Internet terms but the fundamental principles in this book are just as relevant today.