In case you are misled by the title of this post, I want to say straight up that I believe email marketing is one of the most effective ways of selling on the Internet. Any yet many people complain to me that they’ve tried email marketing and “it doesn’t work”. Keep reading »
Email Marketing
The difference between success and failure in selling
January 23, 2026
Honestly, I’m amazed by how quickly most people give up when they are trying to sell anything.
This has been brought home to me particularly this week, because I have been contacted by several people asking for advice on how to sell a particular information product by direct mail. Keep reading »
Should your business be advertising on Facebook?
January 23, 2026
More and more businesses are discovering pay-per-click advertising on Facebook is a cost-effective way to get traffic to their websites. Generally, Facebook advertising is less competitive (and cheaper) than Google Adwords.
In fact, one of the ‘gurus’ of Adwords advertising during the past 5 years, Perry Marshall, is now turning his attention to Facebook. Keep reading »
You can’t make pigs fly
January 23, 2026
Website owners often think they can boost their sales by hiring a search engine optimisation expert to get them more traffic.
While more traffic is always good, you need to bear in mind the advice of Bruce Clay, who is regarded as the world’s leading expert in search engine optimisation. Keep reading »
How to Recession-Proof Your Business Using the Internet
January 23, 2026
I have just published a new report called
‘How to Recession-Proof Your Business Using the Internet’.
The report is too long to post here (about 9 pages). So I’m offering it to you as PDF to download. The report is free and you don’t even have to give me your email to get it 🙂
But if you find it helpful, I would like to ask that you will forward it on to someone else who might also benefit from it. Keep reading »