‘Winning Websites for Small Businesses’ – a new handbook for New Zealand businesses

December 8, 2023

I have just finished writing a brand-new handbook for New Zealand businesses, called “Winning Websites for Small Businesses”.

I don’t believe there’s any other publication in New Zealand quite like this handbook because it’s aimed specifically at the unique needs of the New Zealand marketplace. Keep reading »

Need more cashflow?

December 8, 2023

If you want to learn one new skill that will grow your business faster than anything else, it’s this.

Learn to write persuasive sales copy.

This is by far the most powerful and effective component of any effective marketing system – on the Internet or anywhere else. Keep reading »

To business owners who want to sell more on the Internet

December 8, 2023

Since 2004 I have been helping people to sell online. I specialise in writing hype-free sales copy that works powerfully to build trust. And because my low-key style of sales copy is believeable, it causes customers to respond.

In fact, one of my clients tells me his website is on track to turn over more than $12m during 2009. Keep reading »